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Paul Lancaster is an award-winning Inbound Marketing, Social Media & Business Development expert based in Newcastle upon Tyne in the North East of England. After helping other people start and grow their own business whilst working for Sage, Tech North (part of Tech City UK), Shell LiveWIRE, Project North East and Generator (plus a brief spell in the music industry as a house music DJ, producer and promoter), Paul finally started his own business, Plan Digital UK in April 2016. He’s also the Founder & Event Producer of the 5-day 'Newcastle Startup Week' festival in May & the 1-day 'Newcastle Scaleup Summit' in November. Ian and Paul discuss: Being a super connector Tech North Northern Powerhouse Newcastle Startup Week Newcastle Scaleup Summit Learn more about Newcastle Startup Week + Newcastle Scaleup Summit at http://newcastlestartupweek.com Enter promo code ZENITH at http://newcastlescaleupsummit.eventbrite.com to get a £20 discount on tickets for ‘Newcastle Scaleup Summit’ on 23rd November. Episode Sponsor Exclusive Business specialise in delivering effective, curated business networking opportunities. Led by Linda Hitman, the Exclusive Business team have all had experience across a variety of business sectors and understand the challenge of making quality connections outside your own network. https://www.exclusivebusiness.net/