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Can bike-sharing services take cars off the road?

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Can bike-sharing services take cars off the road?

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Every Friday, Recode’s Kara Swisher and NYU Professor Scott Galloway offer sharp, unfiltered insights into the biggest stories in tech, business, and politics. They make bold predictions, pick winners and losers, and bicker and banter like no other. After all, with great power comes great scrutiny. Produced by Recode and the Vox Media Podcast Network.

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LimeBike Co-founder Brad Bao talks with Kara Swisher and Lauren Goode about how the company is trying to make bike sharing more affordable and accessible. Unlike other city bike programs, which charge $10 or more per ride and keep all the bikes in a special dock, LimeBike charges only $1 per half hour rental and lets its customers park their bikes anywhere when done, ready to be picked up by someone else. Bao talks about what needs to happen for bike sharing to compete with other forms of transportation and says the biggest challenge LimeBike faces is the lack of a European-style biking culture in America.

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