The Goal Digger Podcast
Spela

226: The Secret to Keeping Your Customers with Emily Ley

The Goal Digger Podcast

00:00

226: The Secret to Keeping Your Customers with Emily Ley

The Goal Digger Podcast

How do I build my dream job? How do I make money online? Am I ready to leave my 9 to 5? How can I create passive income? How can I grow my Instagram following? And the biggest question of all, can I *really* turn my passion into profits? Welcome to the Goal Digger Podcast where we will answer ALL of these questions and so much more! Week after week, host Jenna Kutcher brings you the the productivity tips, social media strategies, business hacks,, and inspirational stories that can help YOU design your dream career. Jenna shares tangible tips and hacks that she used to become a self-made millionaire in photography, online courses, Instagram sponsorships, and navigating the world of being a #girlboss social media influencer. Along with sharing her best kept secrets, she interviews the best in the industry (Amy Porterfield, Jamie Ivey, Melyssa Griffin, Lori Harder, Cathy Heller and so much more) who will share their secrets to ensure you are seen, heard, (and hired!) With millions of downloads and counting, the Goal Digger Movement is growing every day and now it’s YOUR TURN to hear from the experts, get inspired, and tackle your biggest goals along the way. What do you say? Are you in? Because we believe that work doesn’t have to feel like work.

Podcast Player Enhancement

Have you been having issues playing a podcast on a your mobile device? This has been fixed. You can now start listening to a podcast with confidence and it will continue playing even after switching apps, or locking your phone.

The Goal Digger Podcast

What if your business was built on a ONCE A YEAR product? This guest was featured in Forbes, Family Circle, Better Homes and Gardens, Good Housekeeping and HGTV.com (to name a few) and her products are carried in over 800 retail outlets across the world. The kicker? Her product is a “once a year” purchase. Emily Ley is the founder of Simplified -- a brand of planners and organizational tools for busy women. She is an expert at keeping her clientele coming back year after year. She educates her customers about why they need HER product above the competition, and how to use it to the best of its ability. Emily is teaching us how to stick out amongst the masses, create a cult following around your business, and how to turn followers into raving FANS. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/emilyley/

Published

Play Episode

Related episodes The Goal Digger Podcast

The Goal Digger Podcast

225: Answered: Is It Better To Be An Introvert or Extrovert
(NaN)
Loner. Hermit. Recluse. Antisocial. If you search introvert in a thesaurus you’ll find some of these words. Hermit wasn’t in there, but my mom called me that once, so there’s that. But look mom! Introverts can make friends and build big businesses, too! Whether you’re an introvert or an extrovert, being an entrepreneur can teach you a LOT about yourself, your leadership style, and help you to hone in on your skills… But entrepreneurship also has a tendency to point out the areas where you don’t quite shine....

en

The Goal Digger Podcast

224: This Type of Business Could Be Your Answer
(NaN)
PLEASE READ: After publishing this episode it was brought to our attention that there is a great deal of controversy and damaging claims surrounding the company featured in this interview, LuLaRoe. LuLaRoe is currently under investigation and facing multiple lawsuits. Our intent on this show was to shed light on a different type of business model and how to successfully approach marketing in this space. While we support the actionable tips shared by our guest and believe they can be valuable for our audienc...

en

The Goal Digger Podcast

223: 5 Strategies That Add 5,000 Subscribers to My Email List Every Week
(NaN)
EMAIL LIST BUILDING BOOTCAMP, live on air. Our email list grew by over 30,000 last month alone. Take that in for a second, because even I am having a hard time wrapping my brain around that number. It’s a big number, but I’m not surprised we got there with the email strategies I’ve worked and reworked over the last year. I’ve fine-tuned our approach to reach my most dedicated, raving fans with exclusive content that captures them right in their inbox. Just last week I dove into the 101 of email list buildin...

en

The Goal Digger Podcast

222: Paving Your Own Way in a Male Dominated Industry
(NaN)
GIRL POWER! There are few industries more “male-dominated” than hunting and yet Eva Shockey has made a name for herself and found great success -- but not without some doubt, backlash, and beyond. Eva has created a brand that started in the outdoor industry and rapidly expanded into the mainstream media. Eva’s new book is a memoir of adventure, skill, healthy living and finding life’s true calling. She launched her own collection with Cabela’s AND she’s the first woman to grace the cover of Field & Stream s...

en

The Goal Digger Podcast

221: What you REALLY Need to Know About Email Lists
(NaN)
How big is YOUR list? Email marketing is my JAM. If you’re a fan of the show, you know I’m OBSESSED with email marketing… I mean, I’ve been talking about it for over two years and it never gets old. I’ll bet that “starting/growing an email list” has been on your goal board for awhile now. Listen, I get it. Starting an email list seems overwhelming, like the learning curve is just too high to even get started and if you do get it up and running, what the heck do you have to talk about? I was in your shoes on...

en

The Goal Digger Podcast

220: There Aren't Really Failures: Here's Proof
(NaN)
From paycheck to paycheck to mini fitness mogul. Autumn Calabrese doesn’t believe in excuses – just hard work. Autumn takes a positive approach to training, motivating and inspiring her clients through even the toughest of workouts and takes the goals of her clients very seriously. Your struggles are her struggles and your wins, her wins. Maybe you’ve tried her workouts for yourself… Does 21 Day Fix, 21 Day Fix Extreme, and 80 Day Obsession sound familiar? Yup. I knew it would. Challenges are a GREAT way to...

en

The Goal Digger Podcast

219: What Worked, What Totally Sucked: A Review of 2018
(NaN)
THIS ROCKED, THIS SUCKED. C’mon, time travel with me for a minute. We’re two days into 2019. First of all, HOW? Second of all, you should know that when I recorded today’s episode I was still rubbing my baby bump awaiting sweet Baby Kutcher’s arrival into the world. When I prepped for maternity leave and recorded almost three months of the podcast in advance, I still had a little time in 2018 to close out the year strong… And man, did I. Today I’m recapping what rocked in 2018, and in the interest of full d...

en

The Goal Digger Podcast

218: Stop Wondering About: Digital Products - Alexa Jean
(NaN)
Mothers need their own clock. A clock with more than 24-hours. Can I get an AMEN? Today’s guest knows the mom-time-warp all too well, so she created a product to serve that need. Alexa Brown is a 28-year old mommy of two (with one on the way!) and fitness enthusiast… But as a young mom, she knows how hard it can be to squeeze in a workout each day, let alone get motivated to make it happen. With time, she learned the tried and true system of building your best body in the most effective and efficient way. T...

en

The Goal Digger Podcast

217: Conley Kate: A Birth Story
(NaN)
On December 16th at 11:33PM, Jenna and Drew welcomed a perfect baby girl into the world and today they are sitting down to share the birth story of their little miracle baby, Conley Kate.    If you’ve followed their journey for any length of time, you know that the road to becoming parents for the Kutchers hasn’t been easy. Today they share a story of hope, perseverance, and the way that they brought their baby girl into the world.    From how labor and delivery went to the scary things that happened after ...

en

The Goal Digger Podcast

216: She Saw a Need and She Created Her Dream Product
(NaN)
Take a long look at your eyeshadow palette the next time you’re applying a little makeup. Do you ever think about what it takes to make it in the beauty industry? Today’s guest has achieved success on both sides of the biz: service and product. Lauren Napier’s work has been seen all over magazines and TV, not to mention, she has worked with some of the world’s most famous celebrities including: Academy Award winners, civil rights activists, Olympic gold medalists, Billboard chart-toppers, a Beatle, and even...

en

The Goal Digger Podcast

215: Debt Free by 30 - How We Did It
(NaN)
I was hesitant to record this show because our own financial situation looks a lot different than others… But when I shared the fact that we are entirely debt free -- we’re talking no student loans, no mortgage, no car payments, plus we bought two Hawaiian condos -- I got a ton of requests and questions about how we did it, how we planned for it, and my tips to reduce the debt you have! It didn’t happen by chance. We worked hard to reach our debt-free goal, and I learned so much in the process that I want t...

en

The Goal Digger Podcast

214: Generate Passive Income through EBooks
(NaN)
Passive income streams are my favorite income streams, what would it look like to make money while you slept? Today I have the expert on Ebooks to talk how she and her husband have sold over 100,000 of ‘em to fuel the their business. I’m so excited to introduce you to one of my mastermind girls: Kelly McNelis. She makes this whole girl boss thing look effortless. Kelly is the wife, mother of five, and crockpot addict behind The Family Freezer. She shares healthy, simple, and budget-friendly recipes and she’...

en

The Goal Digger Podcast

213: Let's Get Personal with Host Jenna Kutcher
(NaN)
Can I tell you something? It’s kind of personal. I’m letting my hair down and getting personal with you today. Today’s episode is a full Ask Jenna Anything session, and I’m diving into the deeper topics that YOU asked about, like: How do I move through difficult seasons to find joy? How do I build genuine relationships without fear of being hurt? What did my dating history look like pre-Drew Kutcher? How did I know I wanted get married at a young age? And why, oh why, don’t I like the world “hustle”? Told y...

en

The Goal Digger Podcast

212: What You'd Never Guess About Sam Ponder
(NaN)
How was your football Sunday? I love it for the couch time, the nachos, and most of all, for watching today’s guest lead the show on Sunday NFL Countdown. I literally only watch her… not the games. Samantha Ponder is the host of Sunday NFL Countdown, and before landing a spot at the coundtown desk, she did a lot of hard work (and made some crazy gambles) to get there. Sam Ponder has truly carved a name for herself in the male-dominated sports industry. How did she do it? This episode will teach you how to m...

en

The Goal Digger Podcast

211: 5 Things You Can Automate In Your Business
(NaN)
If you’ve tuned into this podcast before, you know I’m a bit obsessed with the idea of automating your business. Whenever I’m creating something new, whether it’s a course, product, or service, the first thing I ask myself is “How can I automate this so it will be less work in the future?” We can often overlook some of the smaller tasks in our business when it comes to automation, but in reality, these are the things we are doing over and over every single day. Let’s look at a few ways you can add automatio...

en

The Goal Digger Podcast

210: The #1 Change to Make For a Healthier You
(NaN)
You don’t need to be a celebrity to get a lesson from a celebrity health coach… because the expert is right here! This entire episode is dedicated to teaching YOU how you can eat healthy, find time for yourself, and live your most-nourished life EVEN when you are doing allllll the boss things. Kelly LeVeque is a celebrity health coach, holistic nutritionist and best-selling author with a high-profile client list boasting names like Jessica Alba, Jennifer Garner, Sophia Bush, Molly Sims, and Chelsea Handler....

en

The Goal Digger Podcast

209: Why A Money Mindset Matters
(NaN)
Money talks. Are you listening? Money, money, money… talking about it can feel weird, but isn’t it the foundation of our whole life? It’s money that allows us to pay our rent, buy our groceries, see the world, feel secure, pay for healthcare... The list goes on. It’s easy to get wrapped up in the negative side of money and dwell on the those ugly and fearful feelings of greed or scarcity. There is a different side to money that often gets overlooked (especially when you are a penny-pinching entrepreneur). Y...

en

The Goal Digger Podcast

208: From Tragedy to Triumph (And Everything in Between)
(NaN)
She is a three-time medalist and the most decorated Paralympic snowboarder in US history. Amy Purdy defied the odds throughout her life to accomplish some extraordinary things. Despite fighting for her life and losing both of her legs below the knees at the age of 19, her passion for living without limits carried her not only to the upper levels of athletics but onto the dance floor of Hollywood and well, well beyond. This girl even toured with OPRAH, and that’s not even the most impressive accomplishment o...

en

The Goal Digger Podcast

207: How to Batch Work (and Save Yourself Hours)
(NaN)
You’re REALLY busy, right? Want to save yourself hours of time? Read on. The facts: The average time spent on a task before losing focus is only 1 minute 15 seconds. Multitaskers reduce productivity by FORTY PERCENT across the board. When multitasking, it takes twice as long to accomplish a certain task AND it increases errors by 50%. Here’s the thing… we’re not REALLY multitasking. We are just switching our mind back and forth rapidly from one task to another, not giving either task our full attention. Tod...

en

The Goal Digger Podcast

206: Rebecca Minkoff's Biggest Regret
(NaN)
I felt a little star struck with today’s interview. You may know her for her subtly edgy designs and her industry leading luxury handbags, accessories, footwear and apparel around the world. She launched her brand in 2001 with an iconic capsule collection that landed her on The Tonight Show and she became an overnight sensation. Goal Diggers, Meet Rebecca Minkoff! Today, Rebecca Minkoff is a global lifestyle brand that spans ready-to-wear, handbags and accessories, footwear, jewelry and watches, as well as ...

en

The Goal Digger Podcast

205: Battle the Screen Addiction with These 5 Tips
(NaN)
The unsettling stats about screen time… The average smartphone uses their phone 2 hours 51 minutes per day. The average user clicks, swipes, and taps 2,617 times PER DAY. 47% of parents are concerned that their child is addicted to screens while, 89% of parents blame themselves. The amount of screen time per day — regardless of what the content is — goes hand in hand with the higher instances of depression. Ever since smartphones came on the scene, they have become a constant presence in BOTH our profession...

en

The Goal Digger Podcast

204: From Stay at Home Mom to a 100 Million Dollar Company
(NaN)
You may have met her how I did: from her episode of NPR’s “How I Built This”. Or you may know her from her little business called DRYBAR! Today’s guest, Alli Webb, founded Drybar in 2010 after spending 15 years as a professional stylist. At first it was a side hustle -- she would do weekly blowouts for her mommy friends. Word spread fast and she expanded her mobile operation into the first brick and mortar Drybar location. Fast forward to 2018… 107 Drybar locations and counting. Today, we are going to learn...

en

The Goal Digger Podcast

203: You've Been Dying to Know THIS About Instagram
(NaN)
Do you have a love/hate relationship with Instagram! Yeah, I hear ya. Today is dedicated to one of my favorite things, Instagram! I get it, this app can make your head spin with algorithms and cohesive feeds and trying to get people to actually engaged and don’t even get me started on the dreaded follow/unfollow game… but I don’t want you to miss the magic that is Instagram (ahem, FREE exposure for you and your dreams!) It’s safe to say I have learned a thing or two (...or a million) about this app since gr...

en

The Goal Digger Podcast

202: Behind the Scenes with Lauren Scruggs Kennedy
(NaN)
An accident changed her life, but she didn’t let it stop her and I’ll tell ya: there is SO much more to her story. While a part of her story comes from a scary place, she managed to turn her mess into her message. My friend Lauren Scruggs Kennedy is a staple in fashion. She spent time interning in wardrobe for the CW’s Gossip Girl, the Michael Kors showroom, and reporting for New York, Paris, and Montreal Fashion Weeks. She’s published two books and along with Bethany Hamilton launched a yearly retreat for ...

en

The Goal Digger Podcast

201: What It's REALLY Like to Run An Airbnb
(NaN)
Surprise! We purchased a second condo in Hawaii, sight unseen. We’re back on island getting it all Kutcher-ified and ready for YOU. I never thought we would be real estate moguls or own a rental property, especially two in Hawaii… Today I want to walk you through why we made the decision to invest in Kutcher Condo Number 2, what our plan is for the future, how it’s been renting our property out, and why we love real estate. This episode is packed with all the realness when it comes to being an AirBnb host. ...

en