Here's John Dudley's resume: He has earned medals on multiple continents with 45 top 3 professional finishes in competition archery. He was APA Rookie of the Year, IBO National Champion (2X), NABH National Champion, European Grand Prix Gold medalist, World Field Championship Silver Medalist, US Open Silver and British National Indoor Champion. In summary, he's pretty good at shooting a bow. He's also a great guy. His family is one-of-a-kind (shout out to his wife Shazz, a true gem) and he has one of the country's best whitetail havens in his backyard in Iowa. He joined me via phone to talk about so many things. Weirdly enough, the conversation didn't really land in Dudley's wheelhouse. We talked more about social media than we did anything else, but I think it led to some interesting topics. The impact of social media, how we decide who is influential and why the industry covets certain personalities. Oh yea, and whether hunters should continue the ol' grip and grin. Be sure to listen to the Nock On Podcast, follow Dudley on Instagram and get educated on archery. You won't regret it.