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For the first YCS Podcast episode of 2018, I have the absolute pleasure of interviewing one of my favourite people, Eleanor Pendleton from Gritty Pretty, Australia's leading beauty website, digital magazine and curated e-shop. We talk about what it takes to create an influential online presence and because we had so much to talk about, I decided to split her interview into a two part episode series. On this weeks episode, Part One, Eleanor and I talk about doing what you love, strategising your passion, creating something when you can't find it yourself, how to get people to come back to your website and blog, using social media as a communication tool to connect with your audience, luck in business and what it really means, women supporting women, making your online presence stand out from the crowd, what makes influencers influential and instagram strategies.www.grittypretty.comwww.instagram.com/eleanorpendletonwww.yourcreativestart.com www.yourcreativestart.com/podcastwww.instagam.com/yourcreativestart